MC Serch released his debut solo studio album Return of the Product in 1992. In 2002 he appeared in the film Bamboozled. MC Serch hosted the radio program Serch In The AM in Detroit from 2003 to 2006 on FM 98 WLJB. He was the host of the VH1 reality television series Ego Trip’s The (White) Rapper Show as well as Ego Trip’s Miss Rap Supreme. MC Serch returned to Detroit radio working at Hot 102.7.